Home / Stocks / CELH

Celsius Holdings (CELH, Soft drinks) Stock Valuation & Fair Value Weak on forward returns

Celsius Holdings (CELH, Soft drinks) trades at a current P/E of 20.4, about 63% below its historical normal valuation, with a forward growth estimate of 13.6% and a PEG of 1.50. Priced at its historical normal P/E of 54.5 on the same blended earnings, the 2026-10-09 close of $28.58 corresponds to about $76.20 a share. This is a valuation reference, not a price target.

Current P/E
20.4
Normal P/E
54.5
PEG
1.50
Fwd growth
13.6%
Div yield
0.0%
RSI (14)
50.2
Neutral
Technical context
  • Price $28.39 at the 2026-10-12 close, 1.6% above the 20-day average ($27.93) and 2.9% below the 50-day ($29.25).
  • RSI (14) at 50.2.
  • 52-week range $23.77 to $64.86: the price is 56.2% below the high and 19.4% above the low.

The Street vs SeerForecast

Wall Street's mean price target for CELH is $42.19 across 21 analysts, 48.6% above the current price. The average analyst rating is Buy. Our SeerForecast read of the same stock, formed without analyst targets: weak on forward returns. When the two disagree, start your digging there.

Valuation flags

Verdict history

tickerseer's rating moved from mixed on our tests (2026-06-14) to weak on forward returns (2026-10-12). New rating rules took effect in the week of 2026-10-12, and this rating moved across that change, so part of the move may come from the new rules rather than the company.

Current P/E and rating by weekCurrent P/E moved from 23.8 to 20.4 between 2026-06-12 and 2026-10-09, against a normal P/E of 54.5, with 5 rating changes over 37 recorded weeks.2026-06-12: P/E 23.8, Mixed on our tests, recalculated for the week of 2026-06-142026-06-16: P/E 23.8, Mixed on our tests, recalculated for the week of 2026-06-162026-06-18: P/E 23.8, Mixed on our tests, recalculated for the week of 2026-06-212026-07-02: P/E 23.8, Mixed on our tests, recalculated for the week of 2026-07-022026-07-06: P/E 23.8, Mixed on our tests, recalculated for the week of 2026-07-062026-07-09: P/E 23.8, Mixed on our tests, recalculated for the week of 2026-07-092026-07-10: P/E 23.8, Mixed on our tests, recalculated for the week of 2026-07-122026-07-13: P/E 23.8, Mixed on our tests, recalculated for the week of 2026-07-132026-07-14: P/E 23.8, Mixed on our tests, recalculated for the week of 2026-07-142026-07-20: P/E 23.8, Mixed on our tests, recalculated for the week of 2026-07-202026-07-22: P/E 18.9, Mixed on our tests, recalculated for the week of 2026-07-222026-07-24: P/E 18.9, Mixed on our tests, recalculated for the week of 2026-07-252026-07-27: P/E 18.9, Mixed on our tests, recalculated for the week of 2026-07-272026-07-31: P/E 18.9, Mixed on our tests, recalculated for the week of 2026-07-312026-07-31: P/E 19.8, Mixed on our tests, recorded live 2026-08-032026-08-07: P/E 19.8, Mixed on our tests, recalculated for the week of 2026-08-072026-08-07: P/E 19.7, Favorable on our tests, recorded live 2026-08-102026-08-14: P/E 19.7, Favorable on our tests, recalculated for the week of 2026-08-142026-08-14: P/E 20.9, Mixed on our tests, recorded live 2026-08-172026-08-21: P/E 20.9, Mixed on our tests, recalculated for the week of 2026-08-212026-08-21: P/E 24.0, Weak on forward returns, recorded live 2026-08-242026-08-27: P/E 24.0, Weak on forward returns, recalculated for the week of 2026-08-272026-08-28: P/E 24.0, Weak on forward returns, recalculated for the week of 2026-08-282026-08-28: P/E 24.0, Weak on forward returns, recalculated for the week of 2026-08-302026-08-28: P/E 23.7, Weak on forward returns, recorded live 2026-08-312026-09-04: P/E 23.7, Weak on forward returns, recalculated for the week of 2026-09-052026-09-04: P/E 22.0, Weak on forward returns, recorded live 2026-09-072026-09-11: P/E 22.0, Weak on forward returns, recalculated for the week of 2026-09-122026-09-11: P/E 19.5, Mixed on our tests, recorded live 2026-09-142026-09-18: P/E 19.5, Mixed on our tests, recalculated for the week of 2026-09-192026-09-18: P/E 20.1, Mixed on our tests, recorded live 2026-09-212026-09-25: P/E 20.1, Mixed on our tests, recalculated for the week of 2026-09-262026-09-25: P/E 20.0, Mixed on our tests, recorded live 2026-09-282026-10-02: P/E 20.0, Mixed on our tests, recalculated for the week of 2026-10-032026-10-02: P/E 19.1, Mixed on our tests, recorded live 2026-10-052026-10-09: P/E 19.1, Mixed on our tests, recalculated for the week of 2026-10-102026-10-09: P/E 20.4, Weak on forward returns, recorded live 2026-10-1220.030.040.050.0Jun 12Jul 12Aug 11Sep 9Oct 9Normal P/E 54.5
Favorable on our testsMixed on our testsWeak on forward returns

Not every point was recorded live. Points marked recalculated are worked out from the metrics tickerseer archived that week.

Selected weeks: the first, the latest, every week the rating moved, and the cheapest and dearest.

WeekCurrent P/EPremium to normal P/ERating
2026-06-14P/E 23.8-56%Mixed on our tests (recalculated)
2026-07-22P/E 18.9-65%Mixed on our tests (recalculated)
2026-08-10P/E 19.7-64%Favorable on our tests
2026-08-17P/E 20.9-62%Mixed on our tests
2026-08-24P/E 24.0-56%Weak on forward returns
2026-09-14P/E 19.5-64%Mixed on our tests
2026-10-12P/E 20.4-63%Weak on forward returns (across a rating rules change) ← now
Show all 37 weeks
WeekCurrent P/EPremium to normal P/ERating
2026-06-14P/E 23.8-56%Mixed on our tests (recalculated)
2026-06-16P/E 23.8-56%Mixed on our tests (recalculated)
2026-06-21P/E 23.8-56%Mixed on our tests (recalculated)
2026-07-02P/E 23.8-56%Mixed on our tests (recalculated)
2026-07-06P/E 23.8-56%Mixed on our tests (recalculated)
2026-07-09P/E 23.8-56%Mixed on our tests (recalculated)
2026-07-12P/E 23.8-56%Mixed on our tests (recalculated)
2026-07-13P/E 23.8-56%Mixed on our tests (recalculated)
2026-07-14P/E 23.8-56%Mixed on our tests (recalculated)
2026-07-20P/E 23.8-56%Mixed on our tests (recalculated)
2026-07-22P/E 18.9-65%Mixed on our tests (recalculated)
2026-07-25P/E 18.9-65%Mixed on our tests (recalculated)
2026-07-27P/E 18.9-65%Mixed on our tests (recalculated)
2026-07-31P/E 18.9-65%Mixed on our tests (recalculated)
2026-08-03P/E 19.8-64%Mixed on our tests
2026-08-07P/E 19.8-64%Mixed on our tests (recalculated)
2026-08-10P/E 19.7-64%Favorable on our tests
2026-08-14P/E 19.7-64%Favorable on our tests (recalculated)
2026-08-17P/E 20.9-62%Mixed on our tests
2026-08-21P/E 20.9-62%Mixed on our tests (recalculated)
2026-08-24P/E 24.0-56%Weak on forward returns
2026-08-27P/E 24.0-56%Weak on forward returns (recalculated)
2026-08-28P/E 24.0-56%Weak on forward returns (recalculated)
2026-08-30P/E 24.0-56%Weak on forward returns (recalculated)
2026-08-31P/E 23.7-57%Weak on forward returns
2026-09-05P/E 23.7-57%Weak on forward returns (recalculated)
2026-09-07P/E 22.0-60%Weak on forward returns
2026-09-12P/E 22.0-60%Weak on forward returns (recalculated)
2026-09-14P/E 19.5-64%Mixed on our tests
2026-09-19P/E 19.5-64%Mixed on our tests (recalculated)
2026-09-21P/E 20.1-63%Mixed on our tests
2026-09-26P/E 20.1-63%Mixed on our tests (recalculated)
2026-09-28P/E 20.0-63%Mixed on our tests
2026-10-03P/E 20.0-63%Mixed on our tests (recalculated)
2026-10-05P/E 19.1-65%Mixed on our tests
2026-10-10P/E 19.1-65%Mixed on our tests (recalculated)
2026-10-12P/E 20.4-63%Weak on forward returns (across a rating rules change) ← now

Frequently asked questions

Is Celsius Holdings stock overvalued?

At a current P/E of 20.4 versus its historical normal P/E of 54.5, Celsius Holdings trades about 63% below its typical valuation, with a PEG of 1.50 on 13.6% forward growth. tickerseer currently rates it weak on forward returns.

What is Celsius Holdings's fair value and PEG?

Celsius Holdings trades at a current P/E of 20.4 against a historical normal P/E of 54.5, a PEG of 1.50, and a forward growth estimate of 13.6%. Priced at its historical normal P/E of 54.5 on the same blended earnings, the 2026-10-09 close of $28.58 corresponds to about $76.20 a share. This is a valuation reference, not a price target.

Has tickerseer's rating of Celsius Holdings changed?

tickerseer's rating moved from mixed on our tests (2026-06-14) to weak on forward returns (2026-10-12). New rating rules took effect in the week of 2026-10-12, and this rating moved across that change, so part of the move may come from the new rules rather than the company.

What is the analyst price target for Celsius Holdings?

The mean Wall Street price target for Celsius Holdings is $42.19 across 21 analysts, 48.6% above the current price. tickerseer's SeerForecast verdict is formed independently of analyst targets.

Industry: Soft drinks. Create a free account to see the full analysis: the SeerAI score, its five quality sub-scores, valuation history, and the AI research note. Options setups and metric history are part of the paid plans.

Get the free weekly earnings preview

One email each Monday with the week's named earnings setups, the reasoning, and what settled last week. Strikes and sizing stay in Premium.

It's free, and you can unsubscribe any time. We also send a short product update once a month. Educational content, not investment advice.